Leads.
The economic downturn forced marketing organizations to do a better job communicating and quantifying their strategies, tasks, and success.
Out of this has come tools to generate leads better and also at a lower cost. These tools are marketing automation. Well-implemented Marketing Automation increases revenues and profitability while lowering costs (or at least cost per new customer).
Jim Caruso will cover why this is important to us.
Everyone from large businesses to local shops has a Facebook fan page now. You constantly find another business using a Facebook fan page to promote themselves. Having a Facebook fan page is a great way to get noticed and market yourself. If you want to have a successful fan page you will need some apps that will help you manage and communicate with your fans. In this blog post, we're going to discuss the best apps to use that will help your fan page: