Facebook Audience Engagement Tips

Tips for Your Facebook Business Page or Facebook Brand Page

Post every day. As people make more friends and Like more pages, your posts may be missed. If you are only posting once or twice a week then it could be a long time between posts if your community misses one or two of them. Some studies show posting between 3-5 times a day can be a good amount for Pages. Studies also show that the weekend is a good time to post updates because many people are on Facebook then.

So, what exactly is engagement? No, we aren’t talking about when your significant other gets down on one knee and asks for your hand in marriage. We are talking about web engagement – the interaction of people with online channels.

Engagement comes in many forms today, through commenting to a blog post, to retweeting an interesting tweet, to connecting through a social network, to interacting to an online forum, and more.

There are a number of different ways people interact online. These people can be classified as: